WEDNESDAY  | APRIL 11, 2018
by Adam Schupak

Patrick Reed is one of those golfers who doesn’t see straight lines. He sees curves. And if he has anything to say about it, the golf ball will be shaping from right to left. It's one of the reasons – along with his gifts of imagination, touch and heart – that seemed to make Augusta National Golf Club tailor-made for Reed to win there someday. But to become the “top 5” player whom he professed to be, Reed needed to add a baby cut to his arsenal, and back in 2013 he got a lesson from one of the best ballstrikers ever to shape it left to right.

Reed was on the back of the range during the PGA Tour Champions’ Insperity Championship at The Woodlands in Texas when a mutual friend introduced him to Hall of Famer Lee Trevino.

 



THE EQUIPMENT INSIDER

One in a weekly series of stories about golf gear to run each Wednesday.

By Gary Van Sickle

The sound of silence is a beautiful thing. Skeptics were dubious last year when the Vertical Groove driver was introduced. More than a few experts didn’t believe vertical grooves on a driver face would be better than or even as good as horizontal grooves.  

In short, the skeptics had to shut up. Not many clubs had a more impressive year than Vertical Groove’s driver on the senior circuit in 2017. It was so successful that Vertical Groove Golf introduced a 3-wood in January, and a 5-wood is coming in May.

 


A MESSAGE FROM
LEUPOLD GOLF

Complacency is a word that doesn’t exist in the Leupold Golf dictionary. The Oregon-based company could have easily continued to offer the same market-leading line of rangefinders they had sold in years past and no one would have batted an eye. The GX line has arguably established itself as the best choice for buyers, why go fixing something that isn’t broken? Leupold doesn’t look at things like that, though. 

 


A little bias is no big deal

It is awesome that Patrick Reed won his first major championship. He played better than everyone else, so he deserved to win (“Fearless Reed wins Masters showdown,” April 9).

CBS did a great job on Sunday. It is very natural to have a little bias for one player or another, so if an announcer seemed to be rooting for Rory McIlroy or Jordan Spieth or Rickie Fowler, so what?

 


3

Number of past champions paired together in the 7:44 a.m. (Hawaii time) group on No. 10 tee today in the LPGA’s Lotte Championship at Ko Olina Golf Club in Kapolei, Hawaii. Michelle Wie, the 2014 Lotte winner, will play with fellow American Cristie Kerr (2017) and South Korea’s Sei Young Kim (2015). The tournament ends Saturday (tee times).

 


Scheduled: For Thursday, a news conference in Memphis, Tenn., to announce that the PGA Tour will upgrade the annual tournament in tour sponsor FedEx’s corporate hometown to World Golf Championships status, according to the Commercial Appeal newspaper. The WGC Memphis event would replace the annual FedEx St. Jude Classic and eliminate the WGC-Bridgestone Invitational in Akron, Ohio. The PGA Tour intends to condense its schedule beginning in 2019 to move the Players Championship to March, the PGA Championship to May and finish the playoffs by Labor Day, so as not to compete with the NFL. FedEx announced a 10-year extension of its sponsorship deal with the PGA Tour in May. The PGA Tour has played annually in Memphis since 1958.

 




FROM THE INDUSTRY

Salish Cliffs Golf Club in Shelton, Wash., announced its spring event schedule. The club opened registration for the 17th Annual Squaxin Island Tribe Museum Library and Research Center Tournament on June 4, preceding the inaugural Women’s Golf Day event on June 5. Salish Cliffs released a handful of other events to be played on the south Puget Sound course.

 

Inntopia will be used by the TPC Network, with the online booking service launching at four clubs: TPC Sawgrass, TPC Scottsdale, TPC San Antonio and TPC Las Vegas. Inntopia allows vacation customers to book tee times and rooms at the same time.

 

Textron Golf donated $5,000 to the Environmental Institute for Golf, the philanthropic arm of the Golf Course Superintendents Association of America. Textron Golf includes the product lines from Jacobsen, Cushman, E-Z-Go and Textron Fleet Management.

 

Members of the Golf Course Superintendents Association of America will assume key roles in beautification efforts at the National Mall in Washington later this month. Some 180 volunteers will work April 24 to improve the iconic area of the capital for the second annual Community Service Project before National Golf Day on April 25.

 

Golf clothier Swannies has launched its spring collection, with new polos, outerwear, shorts and accessories. Swannies also will be introducing its Party Scramble series of golf and party games in 16 cities across the U.S.

 


CALENDAR
April 11-14
LPGA: Lotte Championship

Ko Olina GC, Kapolei, Hawaii

April 12-15
PGA Tour: RBC Heritage

Harbour Town GL, Hilton Head Island, S.C.

European Tour: Spanish Open

National Golf Center, Madrid

April 13-15
Champions: Mitsubishi Electric Classic

TPC Sugarloaf, Duluth, Ga.

Men’s amateur: Terra Cotta Invitational

Naples (Fla.) National GC

April 19-22
LPGA: Hugel-JTBC Championship

Wilshire CC, Los Angeles

European Tour: Trophee Hassan II

Royal Golf Dar Es Salam, Rabat, Morocco

Web.com Tour: North Mississippi Classic

CC of Oxford (Miss.)

Ladies European Tour: Lalla Meryem Cup

Royal Golf Dar Es Salam (Blue), Rabat, Morocco

PGA Tour: Valero Texas Open

TPC San Antonio (AT&T Oaks), San Antonio

April 20-22
Champions: Bass Pro Shops Legends of Golf at Big Cedar Lodge

Top of the Rock, Ridgedale, Mo.


      
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